Create Discounts and Coupons for Square Online Items

Discounts are a great way to incentivise your customers to buy the items on your website. With Square, you can create and customise discounts and coupons your customers can use to purchase items from Square Online.

To create items for your website first, check out how to create items and categories in Square Online.

Create Discounts from Square Item Library

You can access and apply automatic discounts you create from your online Square Dashboard to the items you offer on your Square Online website. To do so:

1. From your Square Item Library, go to Discounts.

2. Select Create a Discount to enter discount details including a discount name, amount (either a percentage or whole amount), and applicable locations.

3. From the “Automatic discount” section, toggle on Discount rules and select a discount type. Note: Customer group discounts and Square category discounts won’t apply to Square Online sites.

4. In the “Apply automatic discount” section, check the Square Online option to automatically apply the discount to all Square Online sites.

5. Save to apply the changes.

The discounts you create will be available on your live Square Online website. Learn more about how to create and manage discounts.

Item Library Discounts for Square Online FAQ

Create Coupons from Square Marketing

With Square Marketing, you can create coupons for your Square Online site and share them with customers in multiple ways. To start:

1. From your Square Marketing Overview page, go to Coupons.

2. Select Create Coupon.

3. Enter details like a coupon name (code), type, the items it applies to, and active dates.

4. Select Activate.

5. Share the code with customers by selecting ••• and choosing your share option.

From your Square Online site, customers will enter the coupon code at checkout, so choose a code that makes sense with the kind of discount you’re offering. You can use any combination of letters, numbers, and special characters. Codes aren’t case-sensitive, which means the coupon codes of “SAVE10” and “save10” will both apply the same discount.

Note: Square Marketing coupons that are redeemed online won't appear in reporting until the corresponding order is marked Complete. Customers can only use one online coupon code at a time during checkout.

Learn more about getting started with Square Marketing for details on signing up, campaigns, scheduling, reports, and more.

Square Online Coupons Migration to Square Marketing

The current Square Online coupons feature will be going away later in 2024 so you can manage all of your coupons from one place in Square Marketing. More information will be shared soon.

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Disclaimer: Nothing in this article constitutes legal advice. The Federal Trade Commission (FTC) prohibits misleading “former price comparisons.” If you advertise or promote item(s) at a discounted price, it’s your responsibility to ensure you’re meeting the FTC’s guidelines. We recommend you reach out to a legal expert if you have questions about the FTC’s guidelines.

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