Digital Wayfinding: An Essential Solution for Modern Malls

Digital store directories

Digital directories can be accessed through strategically-placed interactive kiosks around the mall, allowing users to search for specific stores or browse through categories. With a few simple taps, shoppers should be able to access detailed information about each store, such as opening hours, contact details, and even current sales and promotions.

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Augmented reality features

Augmented reality is fast making its way into many facets of public life, and is increasingly being used to enhance digital wayfinding. Integration between wayfinding technology, digital image mapping and personal mobile devices makes it possible to display real-time directions using arrows, directions and distance markers to help people find their way around. Visitors can now start their navigation at the wayfinding kiosk and continue the journey on their mobile device thanks to AR technology.

User-friendly interface

Interactive wayfinding for shopping malls needs to be accessible and user-friendly to ensure a positive experience for all mall visitors. Effective UI design will ensure that even those with minimal technical knowledge can easily navigate the system.

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Easy-to-use search function

Effective digital wayfinding should offer a simple, easy-to-use search function for effective navigation. Shoppers should be able to enter keywords, such as store names or product categories, to quickly find the desired information.

Centralised content management

A stable, reliable content management system is crucial for ensuring wayfinding information is up-to-date. Centralised content management ensures that updates are applied across all wayfinding kiosks and displays, so that all information remains accurate and up to date.

How it works:

Effortlessly create, manage, and display digital signage with our platform. All you need to get started is the right hardware, an internet connection, and a ScreenCloud account.

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